Lauren O’Gorman

Project 2: What’s Your Escape?

In a year where a home is not just the place you live and is instead becoming an adaption of your office, gym, spa, and even your favourite restaurant, I wanted to create a window display for The White Company, Grafton Street that reflects this and is relatable to everyone in some way.

Using expanded polystyrene, I hand cut and painted the clouds and used LED strip lights to incorporate the colour of the year Aqua AI to keep the window on-trend for this season.

I dressed the mannequins in pyjamas and incorporated The White Company's Sleep Scent products to highlight the dreamlike theme further. I then used stock that perpetuated the idea of escapism such as self-care, holiday wear, and cooking and dining and encapsulated them in floating clouds to give a ‘head in the clouds’ fantasy relating to how people might escape.