ORKA begins with the rebranding of a well-known and beloved energy drink. RedBull is the inspiration for this project, and with its innovative yet straightforward design, ORKA has the potential to be more. This is a new energy drink that promotes revitalization and rejuvenation while providing the energy you need to face the day. ORKA is derived from an Islanding word meaning energy. The smooth, tidy design changes from flavour to flavour to highlight all the options in a fun way. Starting with five flavours—OG Sensation, frozen cherries, sour apple, tropical lagoon, and watermelon ice—you are sure to find something your taste buds will like.
Looking at the history and significance of O’Connell Street, we had to ask ourselves if this principal street still holds the strong symbolic value it once had. Despite the increasing number of vacant buildings and false facades, O'Connell Street remains a major traffic route and tourist destination. To encourage the next generation to care more about the history of the street, I developed a print and digital platform that informs and connects various perspectives. We encouraged people to share their opinions by attending an AAI (Architectural Association of Ireland) conference to ensure that O'Connell Street retains its primary symbolic importance while also regaining its claim as a vital core of the city centre.