Visual Merchandising
Sara-Jayne Cashen Shannon Donegan Daniel Doyle Holly Kavanagh Sarah Keating Esther Kodmon Eve Leonard Jennifer Mangan Niamh Menton Dominique Minogue Mary Morrissey Janet McCormack Nuala O’Hanlon Sophie Plant Edel Purtell Katie Redmond Molly Reid Kelly Roberts Gráinne Schley Mark Sheehan Courtney SmithEdel Purtell
Outdoor Setting IKEA
IKEA asked me to create a solution for their Home Decoration area. IKEA's Message for 2019 was “Time to Live.” The solutions for this launch are to embrace every moment, it’s about connecting with nature and extending nature to the home. I researched WGSN and used the theme “Common Ground” as it was heavily influenced by earthy organic tones and woven materials.
The theme was an outdoor party or get-together. My intention was to create a rustic outdoor party with the use of greenery and soft lighting. I designed the wood structure to frame the area so it would allow the consumer to envisage themselves entertaining guests at home.
IKEA asked me to create a solution for their Home Decoration area. IKEA's Message for 2019 was “Time to Live.” The solutions for this launch are to embrace every moment, it’s about connecting with nature and extending nature to the home. I researched WGSN and used the theme “Common Ground” as it was heavily influenced by earthy organic tones and woven materials.
The theme was an outdoor party or get-together. My intention was to create a rustic outdoor party with the use of greenery and soft lighting. I designed the wood structure to frame the area so it would allow the consumer to envisage themselves entertaining guests at home.
