Visual Merchandising
Sara-Jayne Cashen Shannon Donegan Daniel Doyle Holly Kavanagh Sarah Keating Esther Kodmon Eve Leonard Jennifer Mangan Niamh Menton Dominique Minogue Mary Morrissey Janet McCormack Nuala O’Hanlon Sophie Plant Edel Purtell Katie Redmond Molly Reid Kelly Roberts Gráinne Schley Mark Sheehan Courtney SmithJanet McCormack
Bold Manipulation takes EZ Living Furniture
As part of my major project I worked in EZ Living furniture store, creating and merchandising room sets. For my project I based my room set on the current Spring/Summer 2019 trends focusing on the ‘Creative Manifesto’ macro trend from WGSN. I chose the Creative Manifesto trend as it emphasizes the idea of making an impact, which I wanted my display to do. It also looks at how the use of colours and textures can impact the mood of our customers. My room set looks at this trend as a whole, by using its bold colour palette I was able to work it into the current trends within EZ living, with the jewel-toned furniture.
I created a mood to excite customers within my display through the bold blocking of colour and shapes. I worked with the visual team in EZ living to combine the trends that they had and the current trends I researched to create my room set for the target customer of the store. I worked to create different shapes and created a wall which had both colour and varying depth to add another dimension to my room set. I styled the room set with a contrast of colours, using different products to create an element of height and focus on my display.
As part of my major project I worked in EZ Living furniture store, creating and merchandising room sets. For my project I based my room set on the current Spring/Summer 2019 trends focusing on the ‘Creative Manifesto’ macro trend from WGSN. I chose the Creative Manifesto trend as it emphasizes the idea of making an impact, which I wanted my display to do. It also looks at how the use of colours and textures can impact the mood of our customers. My room set looks at this trend as a whole, by using its bold colour palette I was able to work it into the current trends within EZ living, with the jewel-toned furniture.
I created a mood to excite customers within my display through the bold blocking of colour and shapes. I worked with the visual team in EZ living to combine the trends that they had and the current trends I researched to create my room set for the target customer of the store. I worked to create different shapes and created a wall which had both colour and varying depth to add another dimension to my room set. I styled the room set with a contrast of colours, using different products to create an element of height and focus on my display.
